How Press Release Work?

About Press Release

What’s a press release?

A Press Release is a written form of communication directed at members of the news media for the purpose of announcing newsworthy content.

How does press release distribution work?

It’s easy! If you have a Press Release that you want to be distributed through various media outlets, all you have to do is submit it to us, and we’ll do the rest for you.

What are the benefits of press release distribution?

Look no further! Press releases are the most effective way to gain maximum exposure for your brand, obtain greater mindshare, attract readers to your site and get them to perform your desired call-to-actions such as buying your products and services, reading up your new blog post, downloading an eBook, or even liking a page.

Submit Press Release

How do I get started?

It’s easy. Here’s how you can get started with PrexpertsMedia
Step 1: Sign up and create an account.
Step 2: Login and choose a plan.
Step 3: Submit your press release.
Step 4: We’ll do the rest.

How do I submit a Press Release?

Once you have logged in, click on ‘Submit Press Release’ and fill in the relevant information into respective fields (e.g., Headline, Summary, Body, Press Release contact details, etc.). Remember to preview your press release and click “Submit Press Release” when you are satisfied.

How long does it take for my press release to be approved and published?

We know that our clients want their press releases to be out fast and fresh. So, you can have your press release out for distribution within the next 24 hours after submission. The distribution process will take roughly three (3) days to complete and one (1) day for report composition. The entire publication process will take 3-5 days in general. To ensure your press release is syndicated on time, it is best to schedule your press release ahead.

How long does my press release stay on PrexpertsMedia?

Diamonds are forever, and so are your press releases on PrexpertsMedia. Your press releases are permanently indexed, so they are here to stay.

Press Release Writing

Any recommendations for writing a better press release?

You can read our How to Write Better Press Releases tutorial to maximize your chances of reaching ALL of our media outlets.

Here are some key takeaways:

  • Avoid hype-bloated phrases like “breakthrough”, “unique”, “state-of-the-art”, etc. You do not want to come up too strong and give a false impression.
  • Keep an unbiased point of view. Never use first-person narrative (We, You, I, Us, Your, etc.) unless it is in a quote.
  • Read up on the news from news media sites, such as the New York Times to get a feel for the style. We recommend reading up from our newsroom to get an idea of what press releases writing style we accept too.
  • Always remember to be clear and concise. Keep your word count between 300-650, preferably 500-600 words.

Do you provide writing services?

Yes, we do! Writing is not for everyone, and we totally understand that. For that reason, we have our writers on standby and ready to accept writing orders. Check out our FAQ about it.